Ford’s luxury automotive brand Lincoln has introduced its expanded Digital Scent collection, offering seven fragrances for a personalized interior experience. The scents were curated by perfumiers in collaboration with Lincoln designers and are available first in the 2024 Lincoln Nautilus SUV.
The collection includes three signature scents for Nautilus owners. These are.
- Mystic Forest: earthy cedarwood with patchouli, amber and yuzu citrus.
- Ozonic Azure: a crisp blend of patchouli, freesia and spice.
- Violet Cashmere: rich violet, grapefruit and golden citrus.
Four new scents have been added to the collection:
- Cloud Balsam: lush pine, oak moss, tonka and vanilla.
- Serene Seashore: melon, lily, musk and lemon.
- Twilight Embers: patchouli, jasmine, apple and leather undertones.
- Sunlight Retreat: sandalwood, rose, red fruit and balsamic notes.
Lincoln’s focus on personal wellness informed the development of these scents, recognizing the impact of aromatherapy on mood and relaxation. The fragrances were carefully chosen with IFRA-certified ingredients and each scent cartridge features a microchip controlled through the vehicle’s touchscreen.
Clients can adjust scent levels and create custom profiles for different driving experiences. The Digital Scent system operates independently from the vehicle’s heating and cooling, ensuring control over the scent environment. Cartridges underwent testing for compatibility with various climates.
“We are bringing Digital Scent to the all-new 2024 Lincoln Nautilus, allowing our clients to immerse themselves in revitalizing moments during their drive,” said Teresa Cheung, manager of client experience at Lincoln.
“Personalization is important to our clients, and we have allowed them to select their preferred scent to customize their very own in-vehicle sanctuary.”
